Decision Intelligence

Understanding Intelligent Decisioning System Tools and Principles

Jagreet Kaur | 20 December 2021


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Introduction to Intelligent Decisioning System

Intelligent Decisioning is the discipline that augments Data Science with theory from social science and decision theory. It is an autonomous approach for making a knowledgeable and concise decision about the systems. Also, it helps the system to process more accurately and concisely. It helps in the decision-making process depending upon the previous knowledge and insights about the taken decision.
The astonishing pace at which global threats are evolving requires new approaches and fresh-thinking to the way we develop our ideas and technology. Source: How Artificial Intelligence Will Make Decisions.

The intelligent decision is cognitive-based systems that make an in-depth analysis of decision systems upon their previous insights and forecast a new intelligent, driven system for the intelligent decision making for a particular problem. Intelligent decision software is a combination of an AI-based intelligent system that helps optimize further and make an important decision about the plans or complex problems without using human intervention.

What is the Role of AI in Intelligent Decisioning?

Artificial Intelligence is a key player of technology nowadays as it addresses various problems and helps develop an intelligent solution for the issues. Technologies like Deep Learning and Artificial Intelligence are transforming the world vary immensely and rapidly because of their power to analyze and predict data class and real-world problems without or extremely less human intervention.
  • It helps in making the decision system more intelligent by developing intelligent algorithms heuristically when humans do it. To make better decisions, one requires smart data.
  • Transforming the industry from its growth to production with a major role.
  • AI helps in intelligent decision making, pattern finding from complex data, internal visualization of the images, or getting insights from problems.

What is Intelligent Decisioning Models?

This software is based on artificial intelligence and intelligent Deep-Cognition models developed using the data and appropriate algorithms. Traditionally, the experts were required to manually identify features that may be useful for a model based on various conditions to detect the most appropriate algorithm. That helped prevent a common machine-learning problem in any problem, i.e., overfitting.

Those models often failed to discern similar patterns in previously unseen subjects in testing. Instead of learning significant features, a model sees patterns and says this belongs to that class or something fuzzy about the data. Intelligent Decisioning models define the rules in which a complete system operates. Standardized analytical models are used to develop and deploy their systems.

The way for systems to know what is happening around them in real-time, so they act accordingly, google maps in our case. Click to explore about, Guide to Continuous Intelligence

How Intelligent Decisioning is helping the Industries?

In the digital world, where automation is at its rapid growth and adoption, artificial intelligence makes the system more intelligent and scalable. Every organization wants to implement these newer technologies and change its current production work environment and systems. To manage and implement a new system, they first need a proper working plan and then decide based upon it to make it possible in the execution workflow. Humans are already capable of making some profitable and essential decisions for decades. But increasing the complexity of problems might make some instant results and changes in the system. Which is created by humans has proven to be less effective in these instant situations.

To overcome this situation and promote the ad-hoc nature of decision-making systems through an intelligent machine, Artificial Intelligence comes under existence and wants to prove its trade-off. Various organizations, including Microsoft, IBM, and SAP, are currently using a system powered by artificial bots based on AI algorithms to make their decision more productive and effective in very little time.

Why is Intelligent Decisioning Important?

Decision making is essential for an organization and fundamentally a human process.
  • It helps the organization to reach certain milestones—intelligent decisioning software based on artificial intelligence analyses past scenarios and cases.
  • Finds hidden insights from them and makes decisions based on these insights. Several Business Intelligence tools such as SAS tools, Microsoft Power BI, Yellowfin BI, and other such tools help make smart and best analysis from data that is better for both business purposes and growth.

A blend of the most advanced technologies used to manage and automate digital processes. Click to explore about, Intelligent Process Automation vs RPA

What are the Principles of Intelligent Decision System?

The principal architecture of an intelligent decision system is described below:-


  • Observe and understand the specified problem
  • Develop a problem statement and formulate the decision
  • Acquire information relevant to the decision that supports the decision


  • Identify criteria for the decision.
  • Identify different events
  • Develop decision models that can be used to evaluate systems


  • Evaluate decision alternative
  • Recommend decisions according to the given alternative
  • Meets the best decision criteria


  • Consider the consequence of the decision.
  • Gain confidence in decision
  • Generation of intelligent decisions
  • Implement into actions
In recent years, many system software is being used in different industries to make critical and instant decisions around various topics. Various tools are already running in organizations, making their decision-making process smarter and intelligent.
A vital factor in the field of Education, Market or Finance. It is a step towards the introduction of intelligence in every field. Click to explore about, Intelligent Process Automation Systems and Benefits

Impact of Intelligent Decisioning Technologies in Future

Intelligent Decisioning tools will continue to make a global impact in the upcoming year in decision making and making business decisions smarter and to help maximize growth. The technologies behind intelligent decisions are artificial intelligence, deep neural networks, meta-learning, and various intelligent algorithms. These technologies are evolving daily, improving the internal architecture and optimizing the result to significantly impact industries by significantly creating more optimal intelligent decisioning systems. AI attempts to mimic human-decision making in some capacity. Recent developments and advancements in Artificial Intelligence have shown significant promise in assisting and improving human decision-making, particularly in real-time and complex environments.

What are the Tools for Intelligent Decisioning?

There are quite a few tools and software adopted by industries that help them drive real-time insights about decision-making and automate operational decisions at a large scale. Some of the primary tools are:-

SAS Intelligent Decisioning

SAS Intelligent Decisioning combines decision processing, real-time event detection, and decision governance to automate and manage decisions across the enterprises. It helps to make intelligent decisions and make the organization more efficient. Also provides a streamlined analytical model deployment with a combination of real-time analytics and provides rapid decision process creation and management. The advantages of the SAS tool are:-

  • Reduce risk and improve results by automating operational decisions.
  • Manage high volume customer interactions and other enterprises' decisions effectively.
  • Streamline business rule management and control operational decisions and policy compliance.


Nexidia turns customer interactions into valuable insights. It helps unlock the insights from the massive amounts of unstructured data such as audio and text contents, makes it searchable, and increases operational efficiency. The advantages of Nexidia are:

  • Analyze the large volume of data with efficient order
  • Increases operation efficiency and decreases the processing time
  • It can be used on various data such as text, audio, video, etc.


AnswerRocket is one of the most efficient tools to make intelligent decisions for enterprises. RocketBots automate the entire analysis workflow in seconds and generate insights from it, which further improves policy making and decision implementing the process. The advantages of AnswerRocket are:
  • Automate the complete workflow and analyze the insights from it.
  • Provides intelligent decisions upon the generated result.

IBM Watson

IBM Watson is an AI platform for business, the combination of cognitive and intelligence. It provides various in-built system platforms used in intelligent decision making, decision optimization, and support application data models and flexible deployment architecture options. The features of IBM Watson are:
  • Accelerate intelligent decision making and generate the outcome report based on the generated result.
  • Provides smarter decisions based on intelligent and smarter artificial intelligence algorithms.
  • Watson is a scalable platform that performs various operations on multiple processes.

RPA is a perfect tool to assist as the middleman between legacy software and ERP applications, letting you maintain the traditional software's industry benefits. Click to explore about, Implementing RPA in ERP for Systems Transformation


Analytics and intelligent decisions help the current systems become smarter and smarter. The significant advantages of both systems are that they process information in real-time and generate results by finding and correlating insights from the previous data and results. A very keen and deep insight will determine an industry's performance or, more generally, about their works by collecting their previous historical data insights. Intelligent decision systems are significant moves of intelligent minds.


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